This Gantry Billboard at Lekki Phase 1 Roundabout, Lagos, Nigeria. The billboard is located in Lagos's upscale, first-class, and posh district, which is a regular route to decision makers and corporate headquarters. Because of its massive size, it provides excellent visibility and impact for campaigns aimed at increasing brand exposure and recall. Movement of heavy vehicular traffic Corporate employees and key decision makers' statements Every day, up to 5,000,000 views are generated (estimated).